This position exists to improve and enhance the association’s standing in the marketplace. The Business Development Manager assists with defining long-term organizational strategic goals, building and maintaining key customer relationships, identifying and converting business opportunities, and retaining extensive knowledge of current market conditions while supervising a small support staff.
In this position you will be responsible for performing sales, marketing, and marketing support functions.
Assist in qualifying and quantifying the total market for the association.
Develop sales and communication plans with a focus to 1) maintain and grow existing relationships and 2) pursue new business opportunities. With input, develop annual sales and market penetration goals and work with teammates to ensure they are met.
Create, grow, maintain, and leverage a healthcare and education market network to ensure a robust pipeline of opportunities.
Actively pursue business prospects. Recognizing the long sales cycle of our service, build relationships to further enhance and grow opportunities.
Present the association’s unique place in the market to c-suite executives and other customer groups. Sell related products and services to new and existing association clients.
Work with marketing team to develop proposals and presentations that address client’s needs, concerns, and objectives. Participate in pricing the solution/service.
Using knowledge of the market and competitors, help to identify and develop the company’s unique selling propositions and differentiators.
Visit customers and exhibit at trade shows.
Set and manage customer expectations. Coordinate with internal staff to ensure that customer needs are met.
Maintain working knowledge of competitors and industry trends and identify opportunities that allow AMT to more successfully compete in its designated markets.
Provide feedback and information on market and industry trends with a view to developing new services, products and distribution channels.
Supervise a small staff of one to three coordinators. Ensure they have the proper tools and training to perform their duties.
Bachelor’s degree (B.S. or B.A.) in Business, Marketing, or Communications (or related) from a four-year college or university and 4 – 6 years of sales and marketing experience preferably in a healthcare or higher education market. MBA is a plus.
Experience must include 2-4 years of long cycle sales of services or programs; experience sourcing and persuading C-suite executives is required.
Experience should demonstrate ability to work independently with little supervision; ability to self-direct, set priorities, and think strategically.
Experience should include market analysis, written and oral presentation skills both in-person and by phone, and supervisory or leadership experience.
Knowledge of non-profits/associations a plus.
Ability to work with specific related software, including Microsoft Office suite of products, CRM systems, etc. Experience with database applications is a plus.
Ability to travel 10-20% nationwide.
Additional Salary Information: Submit salary history. We offer a competitive compensation and benefits package including salary and bonus. EOE
American Medical Technologists (AMT) is the nationally and internationally recognized certification agency for allied health professionals. A mission-driven nonprofit for more than 75 years, AMT is also a membership association, providing continuing education and other support services to 75,000 members.