The Communications and Marketing Manager is accountable for developing and executing on a comprehensive strategic communications and marketing plan that advances SAF's mission, through increased awareness and engagement in its membership, programs, services, and events. The Manager conveys the society's value proposition to foresters, educators, policy makers, equipment/service providers, and the general public. S/he develops messaging and content for the society’s varied and integrated communications channels including print, web, email, social media, public and media relations.
The position reports to the Director of Membership and works collaboratively across multiple business units. The Manager frequently interacts with members, volunteer leaders, educators, sponsors/exhibitors, and the media.
The ideal candidate will be an experienced and creative communications professional with the ability to craft content that informs, educates, inspires, and/or persuades. This individual uses active listening skills to identify and respond to stakeholder needs and perspectives and will have a track record of successfully developing and executing marketing campaigns for services or other intangibles that produced quantifiable results. The Communications and Marketing Manager is a champion of all things SAF and must be able to target communications to different audiences.
Qualifications and Requirements
5 years of related work experience, preferably in a nonprofit individual or corporate member association
At least 3 years of experience developing and executing marketing plans; communications campaign management; and, website content management.
Demonstrated persuasive verbal and written communications skills
Experience using a content management system
Experience with iMIS RISE platform
Adobe Creative Cloud, HooteSuite, and RealMagnet
Excellent customer service ethic; experience in cultivating internal and external collaborative relationships
Ability to communicate complex issues in an easily understood and impactful way
Proficient in MS Word, Excel, and PowerPoint
Ability to travel (up to 10%) to events and conferences
Knowledge and passion for forests and natural resources is a plus
Additional Salary Information: Excellent benefits package including medical, dental, vision, life, AD&D, short and long-term disability, and 401(K). Telecommuting, up to 2 days/wk., is allowed following 90 days of employment.
To be considered, send a resume and cover letter with qualifications and salary requirement to firstname.lastname@example.org. Applications without a cover letter will not be considered.
About Society of American Foresters
The Society of American Foresters is a national professional membership organization located in Bethesda, MD. Founded in 1900 by Gifford Pinchot, it is the largest professional society for foresters and other forest management professionals and academics in the world. The mission of the Society of American Foresters is to advance sustainable management of forest resources through science, education, and technology; to enhance the competency of its 11,000 members; to establish professional excellence; and to use our knowledge, skills, and conservation ethic to ensure the continued health, integrity, and use of forests to benefit society in perpetuity.